8 Free Email Marketing Tools To Optimise Your Email Campaigns

10 Free Email Marketing Software Solutions For Small Business Marketers

When it comes to creating campaigns, there are a bunch of different types of campaigns for an eCommerce shop to consider. Gamification, Quantified Self, Persuasive Technology, Neuromarketing and a host of other techniques offer ways to influence behavior. Email marketing with Campaigner® helps you turn your contact lists into customers – and emails into revenue. Overall, Vertical response gives you the devices when you have to make an effective email showcasing campaign. Unlike video, GIFs (moving image files) can be easily embedded into emails, are supported by most email clients, and a great way to capture your recipients attention. It boasts a modular design to help you build customized layouts and variations, tested with Litmus and ready to use with MailChimp and Campaign Monitor. From the moment of our first interaction, Email Monks have been courteous, diligent, and effective.

Test your marketing emails in different email clients to ensure all of your customers are getting the best reading experience possible. Drip email apps come in all shapes and sizes, ranging from tools that just send emails to full-featured CRMs with marketing automation that also include drip email features. Informed by analytics and target data, email campaigns and automated or triggered communications can be customized based on customer segments and behaviors. Marketing automation: HubSpot says that marketing automation is crucial to the ‘closing’ stage of marketing. By the way, let us know if you have any definitions you’d like us to add to the glossary!

Drip’s insightful reports give you the exact data you need to plot your course to marketing automation victory. Creating a sales funnel out of an email autoresponder sequence is a widely adopted strategy used by information marketers, but it can also be used by software companies, eCommerce businesses and service providers. Email list building is about ranking webpages in the first three results of a Google search and then offering that visitor an extra piece of content in exchange for their email address.

There are even ways to send drip emails from your favorite email newsletter tool, and tricks for creating your own drip automation with just an email sending service. Use email software tools such as mobile templates, drag-and-drop segmentation, and data-driven personalization.

Create UNLIMITED mailing list groups, every mailing list can have its own group name, email designs, rules and unique contacts. A riveting subject line or persuasive email copy is only as good as the revenue it generates: you don’t just want Opens; you want actual sales. If you are intending to take photos for your email design, plan them out ahead of time to make sure they will work with your layout ideas.

People get so much spam these days that it pretty much immediately gives email recipients a bad impression of your company. With a consumer email base of 650K+ and a healthcare base of 50K+, both of these audiences are worth inspiring with the advocacy message. But here’s the reality of email messaging: Far more people are scanning your emails than actually reading them. Implementing this type of segmentation can be as simple as pulling the order history out of your database and adding a true or false value to your email marketing list. The credit to all of the images goes to Really Good Emails An awesome source for email marketing inspiration, check them out! According to MailChimp’s latest article, a subject line of 50 characters or less has the best open rates. Send more effective email campaigns based on customer actions and purchase history.

BuzzFeed is the king of shocking and catchy headlines, which are designed to leave their readers wanting to learn more—and BuzzFeed has successfully transferred their signature method of attracting attention into their email marketing campaigns. Taking it one step further, some only consider an opted-in email address one that is double-confirmed, requiring a second step by sending a confirmation link to the address given. While not absolutely essential in all programs, the following features are becoming increasingly common and desired and should be considered when determining the right email marketing and newsletter sending solution.

But if you’re not feeling our template or you just want to see what else is out there, check out these other free email marketing templates from the best sources around the web! Zurb Foundation provides four free email templates, with many more available for purchase (naturally). Benchmark’s cleanly designed email editor lets you pick from a variety of layouts for your text and multimedia components, then accents them with color schemes for emails that look beautiful everywhere—not just on a large desktop monitor. In this email above from WhatCounts, the reader has to dig to see who it’s from and what it’s about. Content email marketing is a great tool that you should learn to use regardless of what kind of a business you run.

Foundation For Emails

3 Tested Email Marketing Templates You Can Use Right Now

According to a 2015 study conducted by Salesforce, 73% of marketers believe email marketing is core to their business. Using simple yes-and-no questions, Active Campaign funnels your contacts into groups based on the actions they’ve taken—like emails they’ve opened, pages they’ve visited, whether or not they’ve subscribed to your blog newsletter—and sends drip emails accordingly.

SimplyCast – SimplyCast is an email marketing platform offering custom templates (for a one-time $99 fee), email client rendering so you’re sure your campaigns won’t look like gobbled-gook to your subscribers, and even sub-accounts so you can give other users access with specific permissions.

The right email templates can help you execute various email campaigns far more efficiently, but drafting an effective template can be a major stumbling block; there are just so many variables to keep in mind, like the length of the email and avoiding a sales-like tone.

Don’t set yourself up for failure on your next email campaign—create a checklist of all the important steps you need to consider before pressing send.” These might include checking your image to text ratio , ensuring you have a text version to support your HTML email, having your copy proofread, and testing to see how your email renders on various clients and browsers.

The first sign that you’ve received a bad newsletter is that you don’t recall ever asking to receive it. Typically, this happens when a business either fails to maintain a regular email routine or uses poor form and manually adds me to their list after receiving a business card or personal email.

Additionally, the Trump campaign also continues to mail significant volume out of two borrowed” domains: and The inbox performance of Trump’s campaign emails is around 70 percent, which is 20 percent less than what eData Source considers acceptably strong.

Beyond sending basic newsletters, the best email marketing services offer custom auto-responders , which help you stay in touch with your contacts with automatically generated emails based on special occasions (such as their birthday or anniversary), welcome emails for new subscribers, or thank you emails for recent purchases.