The Best Email Marketing Service

6 Popular Platforms Worth Considering

In my previous post, Adding an Email List to Your Site , I explained what email service providers do, and why you should use one to manage your mailing list. Beyond sending basic newsletters, the best email marketing services offer custom auto-responders , which help you stay in touch with your contacts with automatically generated emails based on special occasions (such as their birthday or anniversary), welcome emails for new subscribers, or thank you emails for recent purchases.

As well as enhancing sales, contextual emails have led to a 14% improvement in click-through rates, boosted subsequent conversion by 10% and increased customer engagement by 74% , with just a customised subject line making the email attached 26% more likely to be opened.

Once an email marketing service provider establishes your email list through sign-ups on your website, your emails should be sent on a regular (but not too frequent) schedule and provide your recipients with valuable content they will find interesting and keep them wanting more.

But it can also send a sequence of other responses—a video link about your product or service three days later, a reminder email five days after the form submission of where and how to buy the new product, and finally a call to action email ten days after the initial contact to as a final nudge” to the consumer about purchasing the new product.

The results are based on a fairly impressive database of around 1.6bn tested subject lines, which means they must be fairly reliable, and on the free account you get six free database searches per month and access to all the same features as the paid accounts.

We are also proud of why clients choose us for services in Website Design, Content Management Systems , E-commerce website design, Bespoke Development, Hosting , Email Marketing, Viral Games, Search Engine Optimisation, Social Media Marketing, Pay Per Click Marketing, Flash Animation, Digital marketing consultancy and Branding and Print Design.

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Although this is seen by most as annoying, it’s still an advisable advertising strategy There are other methods of placing ads on mobile phones; YouTube videos, social media accounts (although this method seems to be the oldest, its efficiency and consistency till today are undeniable), blog posts, etc.

Email marketing has many unknowns that can have us travelling blindly, not sure of the path we’re on or even where we’re trying to go. Email analytics can change all that, by giving you insight into what is happening within your email marketing program and helping you find the right path.

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